Marketing, I guess. Making people believe that they need something, that they really don't need, and probably would be better off without.
"So what's he going off about this time" I hear you thinking. Yes. I can hear you thinking. I really am that perceptive.
I flew into Nashville yesterday, for a weeks' worth of training on a program that I will not work on. Well... hopefully anyway.
Nissan has just started an ongoing, year-round training program for their sales consultants, to supplement the new model launch training which has been the mainstay of their training for years. They will be providing continual training on existing models now, which is a good thing, as many of the sales consultants were not around when the vehicle was initially launched. Anyway... they hired 18 trainers to perform this function. But with a program like this, you really need to have some alternate trainers for those unavoidable situations when an alternate is required. So I was asked to be an alternate.
So what has this got to do with my rant, you ask?
I got up this morning and made some coffee in my hotel room and when I sat down at the desk to go online and see what was happening in the world I moved my briefcase from the desktop. I should say, unglued it from the desktop. I can still see the contact points left behind, as I peeled my satchel from the table.
Apparently, the hotel management thinks that clearing away dust with a cloth, or duster, is not nearly effective enough. One must have their staff spray way too much "Pledge" or somesuch concoction onto the surface, which builds up over time, and develops this nice tacky surface on which to place things. Yes. That is a much better option that just clearing the dust away, and leaving a nice tacky-less surface.
Marketing...
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